Analyzing your Outreach
If you’re reaching out to potential leads, you should also be researching how to increase your conversion. Thankfully, there’s been a ton of research out there on this topic, and the latest Case Study done by Adam Bluemner at Find Accounting Software is a great resource:
They studied 60,000+ outbound calls, measured the response rate of each attempt against when the call was made, the quantity of attempts, etc.
The best day of the week to reach out?
I recommend you read through the article, take notes, and try your own experiments. Doing so could yield better results on your end, while optimizing the way you do your work.
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