Followup.cc has been a true game-changer for me. Although, just like email, the more you use it, the more effective you have to be with it. As a heavy user, the more I used followup.cc the more emails kept bouncing back. Soon it started to become a burden. Ok, a smaller burden th ...Read More
Have you ever received a cold email that was so completely wrong and un-targeted, you wondered how it ever wound up in your inbox?
As a cold email specialist, nothing makes me sadder than emails that lack an attention to detail. Sending cold emails addressed to the wrong name, ...Read More
This post was written for FollowUp.cc by Christopher Riegger, an expert on list building and growth for small businesses. Check out his writing at Growth Fruit.
In January of 2015, my company launched a new tool in beta. For the first several months of that year I was in compl ...Read More
For most brands, reputation is everything.
After all, how others perceive you can have a huge impact on your relationships. And no matter what your unique brand personality is, at the end of the day, you want your reputation to be positive.
But have you ever stopped to cons ...Read More
Are your cold emails about your prospects’ needs and pain points, or are they too self-focused on your business?
When emailing a cold list of sales prospects you can’t expect them to know about your business’ value propositions or care about your one million features. All they ...Read More
Your email could contain the secrets of the universe – but if your subject line stinks, no one is going to read it. While there is no magic formula to create the perfect subject line, there are a few tried-and-true tactics that consistently get awesome results. Try one of these s ...Read More
How long are your cold emails?
If you can’t answer this question in 3 seconds, your emails are too long.
The average length of my cold email is 3 sentences long. Some of my most successful emails were only 2 sentences, and I rarely write emails with more than 5 sentences.