How to Use Replenishment Emails to Drive Repeat eCommerce Sales

How to Use Replenishment Emails to Drive Repeat eCommerce Sales
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How to Use Replenishment Emails to Drive Repeat eCommerce Sales

Whether you've been in business for years or are trying to get your first venture off the ground, you probably already know that it's much easier to sell to an existing customer th ...

Whether you've been in business for years or are trying to get your first venture off the ground, you probably already know that it's much easier to sell to an existing customer than it is to attract that customer in the first place. For ecommerce businesses, this principle is ...

The Optimal Length for an E-Commerce Email that Actually Converts

The Optimal Length for an E-Commerce Email that Actually Converts
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The Optimal Length for an E-Commerce Email that Actually Converts

When you're trying to sell good or services online, what's the perfect length of an email to your customers? It's a tricky question. If you fill your email with dense paragra ...

When you're trying to sell good or services online, what's the perfect length of an email to your customers? It's a tricky question. If you fill your email with dense paragraphs, you risk boring your subscribers. They'll delete your email without reading it—or even worse, s ...

How to Automagically Enrich Your Email Contacts

How to Automagically Enrich Your Email Contacts
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How to Automagically Enrich Your Email Contacts

Email as a platform has one, big design flaw: it gives anyone in the world access to your attention. We don't have enough time for everyone in the world, so we've become experts ...

Email as a platform has one, big design flaw: it gives anyone in the world access to your attention. We don't have enough time for everyone in the world, so we've become experts at sniffing out everything that's irrelevant. A missing name, a generic subject line, a picture of ...

Business Relationship Management is Key to Your Success

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Business Relationship Management is Key to Your Success

The following is a guest post from our friend Meg Hopkins of AND CO. From invoices to payments, it’s the easiest way to automate your freelance business. If you search Googl ...

The following is a guest post from our friend Meg Hopkins of AND CO. From invoices to payments, it’s the easiest way to automate your freelance business. If you search Google for ‘business relationships,’ you will be inundated with information detailing how to create and m ...

3 Cold Email Introductions to Hook Your Prospects

3 Cold Email Introductions to Hook Your Prospects
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3 Cold Email Introductions to Hook Your Prospects

Do you know if your prospects are reading your cold emails all the way through, or are they bored after the first few words? So many cold emails start out with the same lame int ...

Do you know if your prospects are reading your cold emails all the way through, or are they bored after the first few words? So many cold emails start out with the same lame introductions, with sales reps talking too much about themselves and their company, neglecting the pros ...

Best Practices from a FollowUp.cc Power User

Best Practices from a FollowUp.cc Power User
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Best Practices from a FollowUp.cc Power User

Followup.cc has been a true game-changer for me. Although, just like email, the more you use it, the more effective you have to be with it. As a heavy user, the more I used followu ...

Followup.cc has been a true game-changer for me. Although, just like email, the more you use it, the more effective you have to be with it. As a heavy user, the more I used followup.cc the more emails kept bouncing back. Soon it started to become a burden. Ok, a smaller burden th ...

Why 99% of Your Cold Emails Get Deleted Immediately

Why 99% of Your Cold Emails Get Deleted Immediately
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Why 99% of Your Cold Emails Get Deleted Immediately

Have you ever received a cold email that was so completely wrong and un-targeted, you wondered how it ever wound up in your inbox? As a cold email specialist, nothing makes me s ...

Have you ever received a cold email that was so completely wrong and un-targeted, you wondered how it ever wound up in your inbox? As a cold email specialist, nothing makes me sadder than emails that lack an attention to detail. Sending cold emails addressed to the wrong name, ...